Web Design Services – The Best Investment for Your Online Presence
What makes a good web designer?
Web design and development services are a necessity
for the modern business. Selecting a web design and development service should
be taken every bit as seriously as picking that development crew and maybe even
more so. You see, a great web design will make a great first impression on your
visitors, but if your site is not built with marketing in mind, you just may
find that nobody is stopping by and that is just undesirable.
SEO Friendly Methods
When your website is being built, there are several
platforms and design techniques that can be used. Most competent web designers
will be able to work with you to create a website that is visual appealing and
can be easily navigated by your visitors. However, a lot of web design services
create sites only with looks in mind.
Speaking more technically for a moment, the process of
making your website search engine friendly is known as search engine
optimization and is one of the best Internet marketing methods. Essentially,
your website must contain text that is readable by search engine
"bots".
Bots are really nothing more than a program that
visits your website to determine what it is about. In order to make sure this
program can effectively navigate your website, the designer should include
instructions for the bot. This is known as the "robots.txt". This may
sound simple but there are a variety of problems that will be caused from
missing and in accurate robots.txt.
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