Magento Web Advanced Platform

Magento Overview
Ø  Magento is a most popular open source  e-Commerce platform.
Ø  Magento is developed on PHP & MySQL.
Ø  Magento has many unique features not present in other e-Commerce platform.
Ø  Magento is most suitable for small, medium and large businesses
Ø  Magento is very flexible and highly customizable.
Ø  It is highly search engine friendly.
                         
What is Magento?
Magento is an open source ecommerce web application that was launched on March 31, 2008. It was developed by Varien (now Magento Inc.) with help from the programmers within the open source community but is owned solely by Magento Inc.

                                                                         Examples of CMS





Variant  company has trusted on Magento for their e-Commerce solution in the market. Magento is well architected, designed and flexible.
 More than 2, 40,000 merchants are using Magento for their e-Commerce website.
Ø  Localized in over 60 Languages, like English, French, etc.
Ø  More than 50,000 Community Members.
Ø  Over 170+ Magento Connect Extensions written.
Ø  Over 70 partners.

                   
Why Magento?
Benefits of Magento
Ø  Open Source
Ø  SEO Friendly URL
Ø  Security
Ø  Plug & Play Modular Approach
Ø  Vast Community

Open Source
Magento is open source, there is no purchasing cost, saving handful amount for deployment. And that is why it is suitable for small, medium and large business.

SEO Friendly URL
In online business, SEO plays major role for marketing and increasing business.
 There are many search engines available, which searches URL content, and rank them.
In Magento, we can manage URL in such a way to take the most of benefit from those engines, to drag business on higher level.

Security
 In online business, uneasiness is always there regarding money and data security! Here, Magento has made their mark.
 In Magento, we can manage security hierarchy at user level. And by managing those rules, we can achieve optimum security.

Features of Magento
Ø  Site Management
Ø  Marketing, Promotions and Conversion Tools
Ø  Search Engine Optimization
Ø  Checkout, Payment and Shipping
Ø  Payment
Ø  Product Browsing
Ø  Catalog Browsing

System Requirements
Ø  Linux or another UNIX-compatible operating system
Ø  Apache Web Server (1.x or 2.x)
Ø  PHP 5.2.0 or newer MySQL 4.1.20 or newer

Ø  A Send mail-compatible Mail Transfer Agent (MTA) – Magento will connect directly to an SMTP server if you don’t have an MTA

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