Magento Web Advanced Platform
Magento Overview
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Magento is developed on PHP & MySQL.
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Magento has many unique features not present in
other e-Commerce platform.
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Magento is most suitable for small, medium and
large businesses
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Magento is very flexible and highly
customizable.
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It is highly search engine friendly.
What is Magento?
Magento is an open source ecommerce web application that was
launched on March 31, 2008. It was developed by Varien (now Magento Inc.) with
help from the programmers within the open source community but is owned solely
by Magento Inc.
Variant company has
trusted on Magento for their e-Commerce solution in the market. Magento is well
architected, designed and flexible.
More than 2, 40,000
merchants are using Magento for their e-Commerce website.
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Localized in over 60 Languages, like English,
French, etc.
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More than 50,000 Community Members.
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Over 170+ Magento Connect Extensions written.
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Over 70 partners.
Why Magento?
Benefits of Magento
Ø Open Source
Ø SEO Friendly URL
Ø Security
Ø Plug & Play Modular Approach
Ø Vast Community
Open Source
Magento is
open source, there is no purchasing cost, saving handful amount for deployment.
And that is why it is suitable for small, medium and large business.
SEO Friendly URL
In online
business, SEO plays major role for marketing and increasing business.
There are many search engines available, which
searches URL content, and rank them.
In Magento,
we can manage URL in such a way to take the most of benefit from those engines,
to drag business on higher level.
Security
In online business, uneasiness is always there
regarding money and data security! Here, Magento has made their mark.
In Magento, we can manage security hierarchy
at user level. And by managing those rules, we can achieve optimum security.
Features of Magento
Ø Site Management
Ø Marketing, Promotions and Conversion
Tools
Ø Search Engine Optimization
Ø Checkout, Payment and Shipping
Ø Payment
Ø Product Browsing
Ø Catalog Browsing
System Requirements
Ø Linux
or another UNIX-compatible operating system
Ø Apache
Web Server (1.x or 2.x)
Ø PHP
5.2.0 or newer MySQL 4.1.20 or newer
Ø A
Send mail-compatible Mail Transfer Agent (MTA) – Magento will connect directly
to an SMTP server if you don’t have an MTA
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